Colorado Group cultivates green clients
Steamboat Springs Colorado Group Realty has joined a national trend in environmental real estate education by enrolling 45 brokers in the EcoBroker designation training program with EcoBroker International. Colorado Group also has been awarded the gold certification in the Steamboat Springs Chamber Resort Association's Sustainable Business Program.
EcoBroker is a designation program for licensed real estate professionals providing education on energy and environmental issues. Certified EcoBrokers meet buyer and seller demand for real estate professionals with an understanding of the issues that drive current market decisions.
"Our training will help Colorado Group Realty's brokers to better serve their clients," John Stovall said. He is vice president of business development for EcoBroker International.
Based in Evergreen, EcoBroker International has more than 3,700 members. Katie Hughes was the first from Colorado Group to earn her certification. With the addition of the current class, 85 percent of the Realtors in the firm will be certified. Stovall traveled to Steamboat Springs to train Colorado Group Realty's brokers in the 18-hour class.
"This is the highest percentage of a single real estate company to become certified at one time," Stovall said.
Colorado Group Realty Broker/Owner Annamarie Shunny said her clients are becoming more concerned with green living.
"Our clientele are increasingly aware of energy efficiency, utility costs and the benefits of energy efficient features," Shunny said. "We feel that it is important to assist property owners and potential owners in understanding these issues through gaining inspections and information from qualified experts."
"What stands out the most regarding Colorado Group Realty's efforts is their commitment to incentivizing brokers to become educated on green building practices, technology and materials," Lyn Halliday said.
Colorado Group has been purchasing wind credits for two years and uses an electric car for transporting potential buyers to their downtown properties. The firm also owns a company cruiser bike any employee can use.