This Thanksgiving, I went to our local Steamboat Sports Authority, simply because of the ads I saw leading up to the holiday in the Pilot & Today, expressing "25 percent off Entire Purchase."
Upon entering the store, I picked up several items to purchase, when a saleswoman informed me that these items were not on sale. I replied that I was aware of this, but had a 25-percent off coupon. She shook her head and again said that these items were full price. It was not until I pressed her to find out what she meant, that she pulled out a list. After telling me not to blame her, she said that the corporate office had "made a mistake" in its advertising, failing to list all of the exclusions in this sale.
This list was comprised of most of the name brand items that brought me into the store in the first place. On top of this, there was no exclusion mentioned of items on sale. I promptly put all of the items I had planned to buy back on the racks. This advertisement was nothing short of blatant false advertising, meant to lure people into the store during the busiest shopping season of the year.
Anyone can make a "mistake," but I won't be making the same one twice by shopping at Sports Authority again.