Ski For Women event in Steamboat to benefit Advocates
5K to raise awareness, funds for domestic violence services
January 29, 2011
The annual Colorado Ski For Women event and fundraiser Sunday is more than a lighthearted day on the snow with friends and family: The 5-kilometer ski and snowshoe event also has more somber undertones.
It's meant to raise funds and awareness for Advocates Building Peaceful Communities, an organization that offers services for victims of domestic violence.
Advocates Executive Director Diane Moore said many people in the community might not realize that domestic violence is a growing problem.
"I think awareness is as critical, if not more so, than ever," Moore said about Advocates, which provides, shelter, counseling and prevention programs relating to domestic violence. "Our number of victims served went up from 267 in 2009 to 310 in 2010. So there is a need for families and individuals to know about our services and to know about what we do."
Ski For Women offers a fun, safe and healthy environment in which to support and learn more about Advocates, she said. Registration is from 9 a.m. to noon Sunday, and the 5K starts at 12:30 p.m., all at Steamboat Ski Touring Center. The cost to participate is a donation, and donations of $25 or more earn a goody bag.
"It's really become a nice, little, local family kind of event," Moore said. "We always have a theme, and that makes it fun for families to dress up."
This year, the theme is skiing with Disney, which Moore said will be a fun opportunity for families to get in the spirit of the day.
The 5K is not timed and is noncompetitive.
Steamboat Ski Touring Center owner and operator Birgitta Lindgren said people of all ages have come out at past events.
"This is a very casual 5K ski and snowshoe," she said. "We get little, teeny kids and adults and the older generation. We get the babies in the chariots.
"We like to encourage more people to ski and snowshoe, and it gets a lot of people out that we don't even see throughout the year."
After the 5K, there will be live music from local band Sundog and a silent auction featuring gift certificates to local businesses and services. There also will be a lunch of chili, bread, cookies and fruit.
Moore said the day of skiing is a good fit for Advocates' mission.
"Advocates Building Peaceful Communities is about families and feeling safe and having fun and building healthy relationships," she said. "It's a good fit because we're about helping the community and helping families."
Lindgren, who helped launch the event more than 10 years ago when she approached Moore with the Ski For Women concept, said it's an important cause to bring to the forefront of conversation.
"I think it's a problem that isn't often out in the open, and we need to raise awareness that domestic violence is a problem and that there is help out there," she said.