Bike Town USA’s newest director excited for the job |

Bike Town USA’s newest director excited for the job

Tyler Goodman is the new Bike Town USA executive director. He spent five years working in finance at several Steamboat stops, but he said he was drawn to the new job by the prospect of getting out from behind the desk.

— What were dreams confined to notebook paper have slowly become reality for the Steamboat Springs cycling community, and with that, the Bike Town USA organization has had to change its focus, going from a group that helped foster those ideas to one that's helping implement them.

As the organization heads into its fifth summer, its latest choice as executive director reflects that change.

Tyler Goodman grew up just five minutes away from the now-legendary trailheads of Fruita. He watched that trail network grow and thrive, and now, after logging five years working in finance in Steamboat Springs, he hopes to help his new home continue through a similar metamorphosis.

"Steamboat is such a wonderful place to be," he said. "Everyone here is active, and cycling is one of those great things that bring people together, whether it's riding to school, to work or for fun on the weekends."

The executive director job became a paid position soon after Bike Town USA began to operate, and it's always been a popular gig. Bike Town President David Scully said the organization again was slammed by resumes this year when it sought to fill the opening.

A job biking, organizing biking events and advocating for biking? It's a Steamboat dream for many.

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"There were a lot of applications that were thrown in," Scully said. "We had to step back and say, 'This is not about who the best cyclist is. It's about who is going to do the best job and help provide a strong infrastructure for the organization.’"

He said Goodman is that person — a cycling enthusiast, but one with an eye for finances and structure.

A product of Fruita Monument High School, Goodman has a bachelor’s degree in business finance and a minor in economics from the University of Northern Colorado. He came to Steamboat after college to work for Wells Fargo then took a position with One Steamboat Place as an assistant controller.

He was drawn to town for the snowboarding but was eager to hit the trails with his mountain bike when summers rolled around, riding, among other places, lap after lap on the Mad Creek-Red Dirt trails loop.

"It's a lot like Grand Junction, a little more rocky and a little more technically challenging," he said. "You get that really fun descent on Red Dirt, which is one of the funner descents around."

He spent four years with One Steamboat Place but was drawn to his new gig by the prospect of getting out from behind the desk.

"I like to be out talking to people," he said. "I'm really excited about this, getting to know people, meeting people, doing events and getting out there and getting on the trails."

To reach Joel Reichenberger, call 970-871-4253, email or follow him on Twitter @JReich9

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